Beautiful Hair

While the name may not sound familiar to you, Schwarzkopf products have been a respected brand for more than 100 years. As one of the largest cosmetic companies in the world, Schwarzkopf & Henkel makes a number of hair-care and styling products as well as hair colors. Bella Vita is excited to introduce you to this world-class brand.

A Mom-and-Pop Drugstore Hits the Big Time

When he opened his tiny drugstore in Berlin in 1898, chemist Hans Schwarzkopf had no idea what the future had in store for him. Right off the bat, the perfume section of Hans’ store became wildly popular.

Hans apparently was a bit of a diva in that he was very discerning about hygiene products — he couldn’t stand the harsh soaps and pricey oils he had to use to wash his hair. Ever the innovator, Hans formulated a powder shampoo that dissolved in water as a gentler alternative. The shampoo was a smashing success. A few years later, he invented the world’s first liquid shampoo as his star continued to rise. His products slowly grew to become one of the top four salon-exclusive brands in the world today.

If It’s Good Enough for Claudia Schiffer, It’s Good Enough for Us

If you’ve ever been down the hair-care aisle at any store or browsed the shampoo section at Walmart, you’ve probably seen Schwarzkopf products. Their two major lines of hair-care products are Ultȋme and göt2b.

Ultȋme comes in two forms: essence and styliste. Those two lines are the first hair-care and styling products created by Schwarzkopf in cooperation with supermodel Claudia Schiffer. If you’ve seen her cascading, marvelous hair, you can understand why we’re excited about these products!

Color Me Beautiful

In addition to their impressive lines of styling and hair-care products, Schwarzkopf offers two cutting-edge hair-color lines: Color Ultȋme and Keratin Color. Color Ultȋme gives you the eye-catching, vibrant hair color you’ve always wanted without leaving your hair rough to the touch. You can choose from 26 beautifully natural shades that will leave your hair silky smooth.

For you silver foxes out there, Schwarzkopf makes something especially for you. Keratin Color is specifically formulated for mature hair to leave you with 100-percent gray coverage and fuller, younger-looking hair. All my silver ladies…all my silver ladies…put your hands up!

Ready to try our extensive line of Schwarzkopf products? Make an appointment with one of our stylists today at (305) 253-8324.